Getting Found On Google Just Got Easier
Getting Found On Google Just Got Easier
The Local Foundation Marketing Package
The Outsourced Marketing Local Foundation Marketing Package combines the core local SEO strategies to help your business get found online.
We focus on working with businesses in the Greater Toronto Area, Newmarket, Barrie and surrounding areas to help them become more findable online. This package is designed to quickly get your business higher in local search rankings, which increases exposure of your business to generate more leads. We’ve got the tools, expertise, and system to drive results for your business.
The Local Foundation package is a managed marketing service offering where we:
- GoogleMyBusiness - We audit and optimize your GoogleMyBusiness account so that it’s properly setup to attract local search results. The optimization process includes updating of photos, descriptions, NAP (name address phone), and product descriptions. Once your GMB is optimized we’ll include the Google badge on your website to link your GMB to your website.
- Ongoing Local Optimization - Every month for as long as you’re in this package we will perform ongoing optimizations to your website to ensure current and future website components follow best practices for attracting your target audience. Website optimizations include: meta tagging, realignment of heading structures, NAP consistency (name, address, phone) and schema alignment (technical stuff that Google likes), download speed optimizations, post and page category and tags.
- Social Optimization - Align and optimize your social profiles for your target audience. Ensure brand consistency, optimized descriptions and service offerings, links to your website, local post health review, ratings and reviews setup on social channels. We will review and optimize Facebook, LinkedIn and Twitter. Other channels are available upon request at an additional fee.
- Reputation & Review Management - Online ratings and reviews are fast becoming one of the greatest social proof and trust indicators to those searching for your service. But ratings and reviews don’t just happen, it takes a systematic and proactive approach to attract, capture, and leverage online ratings and reviews. We’ll setup your online ratings and review system through an outbound email system that proactively requests reviews from clients and then leverages those on key directories, social channels and your website.
- Directory & Citation Clean-Up - Is your business showing up on local directories and are your NAP (name, address and phone) and descriptions consistent? We’ll check your profiles on all major directories and update them as required. Each month we will update/create more directories to help you get found more often. These directories provide valuable in-bound links to your website which Google and other search engines see as website trust/authority indicators.