As we roll into 2024, the online world is buzzing with changes, and it’s a wild ride for businesses trying to keep up. Nowadays, your website is a whole lot more than just an online brochure – it’s the frontline ...

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Updated December 22, 2023 AI is no longer relegated to the science fiction section. Businesses worldwide are discovering new ways to increase engagement and elevate customer experience with AI. Over the next five years, 85 percent of consumer relationships with ...

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Customer reviews, testimonials and recommendations can all have an impact on your business, either positively or negatively. When brands and companies provide an exceptional experience, reviews, testimonials, and recommendations act as an undeniable mechanism for growth and customer engagement. Amazon ...

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We are currently living in the internet age, which means your business needs to evolve along with it. Digital marketing can help you promote your company, brand, and products or services, but there are some common digital marketing mistakes you ...

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The greatest thing about the content that businesses create is that it can be consumed in so many ways. The written (or typed) word, video, audio, and other creative outlets like AR and VR technology make it possible to take ...

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When it comes to the performance of your website, page speed is vital. Your web pages must load quickly and seamlessly in order to lower your bounce rate and boost visitor engagement. In this article, we’ll explain why it’s important ...

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FOR IMMEDIATE RELEASE Toronto, Canada – Outsourced Marketing Inc. is proud to announce that they are named a TechBehemoths Award-Winning company of 2022. The award recognizes excellence, hard work, and positive feedback in advertising, marketing strategy, and email marketing services. ...

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Content marketing is one of the best ways to attract potential customers or clients. It gives your brand the opportunity to deliver value in a way that people are looking for. Quality content, when created correctly, can and will drive ...

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This article looks at seven types of content for small businesses to focus on right now to generate engagement amongst their target audience. A study from Google known as “Zero Moment of Truth” (ZMOT) emphasized how critical it is to ...

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In general terms, if you can’t measure a marketing activity then you shouldn’t be doing it. Without the ability to measure success you have no way to know if you’re improving or helping your business. The good news is that ...

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Google continues to double down on Google Business Profile on a consistent basis by adding new features, updating existing features, and growing the ways it attracts interested buyers to help them find the information they’re looking for. As you know, ...

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Social media marketing isn’t the new kid on the block anymore. Things that felt fresh and exciting just a few years ago are now old hat and that means we’ve all got to find ways to take our Facebook and ...

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